FOR IMMEDIATE RELEASE
September 17, 2007

NOVANT HEALTH AND ABZ DESIGN GROUP RECOGNIZED FOR EXCELLENCE IN HEALTHCARE ADVERTISING
Charlotte- Novant Health and ABZ Design Group were nationally recognized for advertising and marketing excellence in the Twenty-Fourth Annual Healthcare Advertising Awards sponsored by Healthcare Marketing Report. They were presented with a total of 13 awards.


Awards included:

Silver and Bronze - Professional Recruitment Advertising
Silver - Preventive Cardiology Cookbook
Silver and Merit - Direct Mail Advertising
Bronze and Merit - Magazine Advertising
Bronze - Outdoor Transit/Billboard
Merit - Newspaper Advertising
Merit - Physician Referral Advertising
Merit - Employee Communication Program
Merit - Total Advertising Campaign without TV
Merit - Poster

The Healthcare Advertising Awards is the oldest and largest healthcare advertising awards competition, with more than 4,300 entries submitted from the U.S. and abroad.

Judges for the Healthcare Advertising Awards include a national panel of healthcare marketers, advertising creative directors, advertising professionals, healthcare consultants, marketing professors and the editorial board of Healthcare Marketing Report.

Novant Health is a not-for-profit healthcare leader for 3.4 million residents in North and South Carolina. With eight hospitals, two nursing home and senior residential facilities, physician practices, outpatient surgery centers, rehabilitation and community health outreach programs, Novant provides excellence in healthcare.

ABZ Design Group – www.abzdesign.com – is a Charlotte creative agency that develops marketing, advertising, trade show, print and virtual communications.

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